FAST FASHION VS SLOW FASHION
WHAT IS FAST FASHION
Fast fashion is a business model focused on rapidly producing high volumes of clothing. Garment production utilizes trend replication and low-quality materials (like synthetic fabrics) in order to bring inexpensive styles to the public.
Is fast fashion bad for our planet?
Fast fashion’s impact on the planet is immense. The pressure to reduce costs and speed up production time means that environmental corners are more likely to be cut. Fast fashion’s negative impact includes its use of cheap, toxic textile dyes—making the fashion industry the second largest polluter of clean water globally after agriculture.
Polyester is one of the most popular fabrics. It is derived from fossil fuels, contributes to global warming, and can shed microfibres that add to the increasing levels of plastic in our oceans when washed.
The speed at which garments are produced also means that more and more clothes are disposed of by consumers, creating massive textile waste. Americans alone, produced more than 14 million tons of unwanted clothing that ends up in landfill every year. Unfortunately, this results in harmful impacts on the environment, garment workers, and consumers wallets.
IMPACT ON WORKERS
As well as the environmental cost of fast fashion, there’s a human cost. In 2013 the world saw the reality of fast fashion when the Rana Plaza clothing manufacturing complex in Bangladesh collapsed, killing over 1,000 workers.
Workers work in dangerous environments, for low wages, and without fundamental human rights. Further down the supply chain, the farmers may work with toxic chemicals with practices that can have devastating impacts on their physical and mental health, a plight highlighted by the documentary The True Cost.
IMPACT ON ANIMALS
Animals are also impacted by fast fashion. In the wild, the toxic dyes and microfibres released in waterways are ingested by land and marine life alike through the food chain to devastating effect. And when animal products such as leather, fur, and even wool are used in fashion directly, animal welfare is put at risk. As an example, numerous scandals reveal that real fur, including cat and dog fur, is often being passed off as faux fur to unknowing shoppers.
IMPACT ON CONSUMER
Finally, fast fashion can impact consumers themselves. It encourages a ‘throw-away’ culture because of the speed at which trends emerge. This causes products to become obsolete within a shorter period of time. Fast fashion makes us believe we need to shop more and more to stay on top of trends, creating a constant sense of need and ultimate dissatisfaction.
“Fast fashion isn’t free. Someone, somewhere is paying.”
Slow fashion offers an alternative, with mindful manufacturing, fair labor rights, natural materials, and lasting garments. It’s encouraging to know that there are brands, communities, and individuals out there fighting for the planet and the safety of garment workers. It advocates for buying better-quality garments that will last longer, and values fair treatment of people, animals, and the planet along the way.
- Made from high quality, sustainable materials like 100% cotton, linen, bamboo, etc.
- Garments are more timeless than trendy.
- Often made-to-order to reduce unnecessary production.
SUSTAINABILITY AT FROSTED THREADS
Here at Frosted Threads we strive to deliver the best premium quality streetwear without leaving a large footprint. We created a piece of clothing that will last a lifetime and is one of a kind. All of our garments are 85% Organic cotton and 15% Recycled polyester. PETA approved vegan, Fair Wear, OEKO-TEX and GOTS certified.
When it comes to the print itself, we use only eco-friendly inks which do not contain heavy metals or phtalates.
Sustainably and ethically made.
Generosity Breeds Prosperity. It's important for us to give back to the world and community. That’s why we donate 10% of every purchase you make. If you have any charity suggestions let us know! More information about our donations here.
If you want to know more or have any other questions about us, feel free to contact us under firstname.lastname@example.org